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CRM Surges as Brands Demand Measurable Results


Here are several excerpts from an article by Michael Bush and Rupal Parekh, More Marketers Want to Get to Know You: The days of putting millions of dollars against something without being able to track its effectiveness are soon to be over....
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Convert Your Emails into Google Documents without


Google recently introduced a new feature in Gmail that lets you easily convert an email conversation into a Word document without having to use copy-paste. Simply click the "Create a Document" link next to any Gmail thread and the entire message...
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Run by Wall St? Cause or Company?


In light of the Yahoo! - Microsoft fiasco, fellow bloggers Larry Dignan and Vinnie Mirchandani have been asking the question whether there is too much emphasis on just one stakeholder - the shareholder. After all, shouldn't a technology company (or...
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Google AdSense Reports in Analytics


AdSense publishers will soon have access to extremely detailed stats about ads via Google Analytics reports. You’ll know about web pages that get more clicks, revenue generated per page, CPM rates, top referring sites, etc.  For more, check this...
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The End of SaaS


Sometimes, there is nothing much to add. So I present to you - words of wisdom - as could only be articulated by the leader of a stagnating on-premise software vendor emotionally tied to the "cocaine" of endless upgrade fees and maintenance...
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$15 Million from Bessemer


Tomorrow morning we will announce that we've raised another $15 million to help Intacct to grow our business. This is on top of $14 million we raised in June 2007 and raises the total amount invested in Intacct since its founding to just more than...
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